Initial Planning:

• Create a customized timeline spreadsheet and calendar of events after our initial conversation, based on your goals.
• Develop a daily schedule for the entire selling process, starting with agreed-upon renovations (if needed).

Prepping Your Home:

• Coordinate with house cleaning professionals and window washers to apply finishing touches once renovations are complete.
• Oversee the staging process to ensure everything is perfect for marketing preparation.

Marketing Preparation:

• Hire a professional photographer to capture your home in its best light, including:
• Still photos.
• Virtual tours.
• Videos.
• Strategically market your home to qualified buyers through:
• Social media.
• Real estate websites.
• Realtors© and direct email outreach.
• Schedule open houses on weekdays (if permitted) and weekends to generate interest and maximize the sales price.

Timeline Overview:

The prepping process typically takes about two weeks, meaning your home will be ready to hit the active market in 14 days (barring delays with home repair vendors).

Escrow and Contract Management:

• My escrow coordinator ensures quick and efficient paperwork handling via DocuSign.
• I will personally review all contracts with you, answering any questions to ensure clarity and confidence.

Expert Guidance:

• I handle real estate contracts daily and pride myself on delivering a secure sale.
• My full-time expertise ensures you have a knowledgeable partner, even if this is your first or second time selling a home..

No Conflict of Interest:

• I will never represent a buyer for a property I have listed, unless you put it in writing that you want me to.
• This ensures there’s no conflict of interest—your priority is getting the highest price, while a buyer’s priority is paying the least.
• I remain 100% committed to your best interests.

Constant Communication:

• You will always be kept informed throughout the entire selling process.
• I’ll provide regular updates, answer your questions, and ensure transparency every step of the way.

Personalized Service:

• I personally handle every aspect of getting your house sold, from prepping to closing.

 

Knowledge in Construction and Design:

• My background in construction and interior design helps me guide you in preparing your home to stand out in the market.
• I leverage my experience to identify cost-effective improvements that can enhance your home’s appeal and value.
  With a trusted network of local vendors, I can help save you time and money during the preparation process.

Deep Local Knowledge:

• As a 5th-generation Bay Area native, I bring unmatched insight into the local housing market.
  I combine this knowledge with over 30 years of experience in real estate, investment, home improvement, and new construction.

Proven Track Record:

• I’ve sold more than 575 homes in my career.
  I’ve built three homes from the ground up and remodeled 12+ properties.

Skilled Negotiation:

• Known as a tough yet fair negotiator, I deliver results that align with your goals.

Client-Focused Approach:

• Your goals and timelines are my top priority.